Maryland Association of CPAs Tour
Jul 13, 2018
This past Monday, June 9th, fellow interns, staff and I had the great opportunity to visit the MACPA (Maryland Association of Certified Public Accountants). While it was great to take a tour around the office, the best part of the visit was gaining a deeper sense of not only what is needed to succeed in the profession, but also where the profession is heading. One of the items we discussed was the MACPA’s Business Learning Institute. The institute seeks to teach accounting professionals about certain “soft skills” that are needed in order to succeed within the profession. Skills such as having empathy, awareness and the ability to connect with other individuals is crucial to forming harmonious relationships. Examples of this outside of the firm could be anything from business development to client service. From an internal perspective, these skills pave the way for a level of teamwork that achieves firm-wide goals and aspirations. In essence, I was happy to hear that while it is important to be competent technically as an accountant, there are other skills that accountants have that help them succeed in today’s business world.
Though keys for success for today are important, we learned that it is also important to have a futuristic state of mind in order to maintain success. Continually growing and seeking business models and platforms that match new trends, ideas and technologies maximize the ability to grow not only as an individual, but as a firm. Tom Hood, the CEO of the MACPA spoke to us particularly about this concept. This is where we all were introduced to the “futurist”. Honestly, I had no idea that this was a line of work before I visited the office, but after I left I knew exactly how crucial it was. Tom spoke highly of a renowned futurist named Daniel Burrus. Particularly, Burrus’ book “The Anticipatory Organization”, which looks to help businesses see change and future trends before they happen. In short, it helps businesses to stay ahead of the curve. For me, this may not be particularly my line of concern as an intern. However, I do see the innate value this idea brings to the firm as a whole. Having the ability to distinguish hard trends from soft trends, anticipating opportunities and accelerating innovations are the items that keep businesses at the forefront of their particular industries.